Berthoud Bound: a boy and his camera promote the town
By Heidi Kerr-Schlaefer
The Surveyor
Everett Hindman started taking pictures on a family vacation when he was in middle school. Today, the Berthoud High School senior is the founder of Berthoud Bound, a project that will market Berthoud through photographs.
“People starting telling me, ‘You’re a natural at this,’” said Hindman. “When I got to high school I started taking photography classes and started getting more and more into it. Today, my photography has hung at the Da Bean and I have my own online portfolio.”
Hindman loves photography because it allows the photographer to capture moments in time. While he’s mainly been shooting landscapes, he wants to get into portrait and urban photography.
Berthoud Bound started through a mentoring program at BHS called E3 Learning, a personalized education opportunity available to students in grades K-12 in Loveland and Berthoud. It is part of the Extended Learning Opportunities Program facilitated by Thompson Schools at Ferguson High School. The mission is to seek out and pave the pathway for students to explore, engage and expand. Learn more at e3Learning.co.
“You pick your subject and they give you a mentor,” explained Hindman. “You do things through the year to progress in that subject.”
His E3 mentor, Loveland businessman John Giroux, realized that Hindman was already a skilled photographer, but that Giroux could help the BHS student understand the business side of running a photography company. The photography book that Giroux spearheaded, Loveland 365, was the inspiration for Berthoud Bound.
“We were also approached by the Berthoud Chamber because they wanted some materials for marketing the town. So that’s basically how Berthoud Bound came about,” said Hindman.
Hindman has been visiting and photographing businesses around Berthoud and growing his social media presence. His next step will be to create postcards and posters about Berthoud that will target the communities outside of the town.
“We’re trying to attract people to Berthoud. It’s such a great place,” said Hindman, who has lived in the town his entire life.
The folks on social media quickly embraced Berthoud Bound, and Hindman’s Facebook for the project grew quickly this fall, garnishing 1,000 likes in just a couple of months.
“One of my goals with this project was to get myself [as a photographer] better known within the community of Berthoud, because I’d like to make photography more than just a hobby,” said Hindman.
When he enters college next year, Hindman plans to study graphic design, photography and business, and through the Berthoud Bound project he’s surely building a good foundation for his future studies and career.
If you’re interested in learning more about Berthoud Bound, attend the project’s kick-off party being held Dec. 11 at City Star Brewing, or visit Berthoud Bound on Facebook. To follow Hindman’s online portfolio, visit http://about.me/everetthindman.
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